DO YOU NEED AN IN-HOUSE HUBSPOT SUPER ADMIN?
Over the past few months, we’ve explored as much of the expanding, vast HubSpot universe as is humanly possible. We’ve talked about the HubSpot Marketing Hub, the Sales Hub, the Service Hub, the Ops Hub, and the CMS Hub.
We’ve also unpacked how much we love HubSpot for growth-focused companies and business leaders as much (if not more) than we did 10 years ago.
But here’s the thing about HubSpot today vs. 10 years ago — as evidenced by the depth and scope of conversations we’ve had about each individual hub (and the strategies you need to drive them), HubSpot is much more complex than it used to be.
Which begs the question for companies who are looking to grow better with fully aligned marketing, sales, and service teams — when is the right time (if ever) to hire in the in-house HubHero HubSpot super admin muscle you need?
Or, is it still OK for companies to have HubSpot knowledge delegated to an inbound marketing generalist or specialist who has other responsibilities?
Here's what we cover in this episode ...
- Is HubSpot actually more complex than it used to be?
- How do you know when it's time to hire a dedicated, in-house HubHero?
- How do you define the ROI of the in-house HubSpot Super Admin?
- When is it not the right time to hire a dedicated in-house HubSpot Super Admin?
... and much more!
Creators and Guests
Host
Devyn Bellamy
Devyn Bellamy works at HubSpot. He works in the partner enablement department. He helps HubSpot partners and HubSpot solutions partners grow better with HubSpot. Before that Devyn was in the partner program himself, and he's done Hubspot onboardings, Inbound strategy, and built out who knows how many HubSpot, CMS websites. A fun fact about Devyn Bellamy is that he used to teach Kung Fu.
Host
George B. Thomas
George B. Thomas is the HubSpot Helper and owner at George B. Thomas, LLC and has been doing inbound and HubSpot since 2012. He's been training, doing onboarding, and implementing HubSpot, for over 10 years. George's office, mic, and on any given day, his clothing is orange. George is also a certified HubSpot trainer, Onboarding specialist, and student of business strategies. To say that George loves HubSpot and the people that use HubSpot is probably a massive understatement. A fun fact about George B. Thomas is that he loves peanut butter and pickle sandwiches.
Host
Liz Murphy
Liz Murphy is a business content strategist and brand messaging therapist for growth-oriented, purpose-driven companies, organizations, and industry visionaries. With close to a decade of experience across a wide range of industries – healthcare, government contracting, ad tech, RevOps, insurance, enterprise technology solutions, and others – Liz is who leaders call to address nuanced challenges in brand messaging, brand voice, content strategy, content operations, and brand storytelling that sells.
Host
Max Cohen
Max Cohen is currently a Senior Solutions Engineer at HubSpot. Max has been working at HubSpot for around six and a half-ish years. While working at HubSpot Max has done customer onboarding, learning, and development as a product trainer, and now he's on the HubSpot sales team. Max loves having awesome conversations with customers and reps about HubSpot and all its possibilities to enable company growth. Max also creates a lot of content around inbound, marketing, sales, HubSpot, and other nerdy topics on TikTok. A fun fact about Max Cohen is that outside of HubSpot and inbound and beyond being a dad of two wonderful daughters he has played and coached competitive paintball since he was 15 years old.
