Max Cohen

Max Cohen

Max Cohen is currently a Senior Solutions Engineer at HubSpot. Max has been working at HubSpot for around six and a half-ish years. While working at HubSpot Max has done customer onboarding, learning, and development as a product trainer, and now he's on the HubSpot sales team. Max loves having awesome conversations with customers and reps about HubSpot and all its possibilities to enable company growth. Max also creates a lot of content around inbound, marketing, sales, HubSpot, and other nerdy topics on TikTok. A fun fact about Max Cohen is that outside of HubSpot and inbound and beyond being a dad of two wonderful daughters he has played and coached competitive paintball since he was 15 years old.

Appears in 102 Episodes

CRIKEY! #Inbound23 Down Under Roundtable: The Ultimate Guide For International HubSpotters

You see, ever since discovering the Big Orange Sprocket in 2012, HubSpot's annual INBOUND event has played host to some of the most powerful, super impactful memories ...

HubSpot Reporting: a Totally Epic Deep-Dive Into Measuring Inbound Business Success, feat. Jorie Munroe

Even though we've had a conversation already on this podcast about HubSpot reporting not too long ago — which you should 100% check out if you haven't already — we're ...

The Ultimate Hubspot Workflows-A-Palooza Crash Course: The Good, The Bad, And The Ugly

If you want to shine a spotlight on the part of HubSpot that exemplifies the awe-inspiring automation superpowers it can offer you, look no further than HubSpot Workfl...

The Most Baller HubSpot Service Hub Deep-Dive of All-Time With Adriti Gulati

No, you're not imagining things, HubHeroes universe! This is a third episode dedicated to the awe-inspiring power of the HubSpot Service Hub.We've talked with Eric Bre...

THE MAGIC OF HUBSPOT CAMPAIGNS: COMPARING, CREATING, AND CUSTOMIZING CAMPAIGNS

Hoo boy, do we have a juicy episode for you all this week, because we are talking about one of my absolute favorite parts of HubSpot Marketing Hub — HubSpot campaigns!...

The Most Bomb-Diggity.com #INBOUND23 Strategic Success Framework For Individuals + Teams

Yes, this is the title, and we're sticking to it. Let's boogie, HubSpotters.Now, you might be sitting there, scratching your head, thinking to yourself:"Wait a second ...

HubSpot Reporting Mindsets, Misconceptions, And Marvelous Disasters!

Someone crazy smart once said, "If you can't measure it, you can't manage it."That couldn't be more true in the inbound space, when you're using HubSpot. You see, as a...

HubSpot Social Media Strategy 101

Ahhhh, social media. We love it, we hate it, we hate to love it, and we love to hate it. Still, it doesn’t matter if you consider it absolutely essential or a necessar...

World Certification Week

If you're a long-time listener of the HubHeroes podcast, you know we're not only huge fans of HubSpot Academy, we are passionate, committed education advocates. I mean...

The Great AI Debate

OK, folks. We’re taking a step back from our usual HubSpot and inbound fare this week to talk about a topic that has had tongues a-waggin’ for the past few months — Ch...

What Is The HubSpot Apps Marketplace?

Hoo boy, buckle up, folks! This is a jam-packed episode, and I don't say that lightly. Yes, the meat of the episode is an in-depth discussion about the woefully under-...

HOW TO SELL LIKE A HUMAN

I think it’s safe to say that, for a lot of our listeners out there, one of their primary focuses for this year is to meet (and hopefully exceed) their sales targets. ...

The true power of HubSpot Academy

We do our best to plan out every HubHeroes podcast episode in advance, so we can guarantee you always get the most out of HubHeroes every time you listen. However, som...

Email Marketing and HubSpot Part II

Alright, HubHeroes, we are back for Email Marketing and HubSpot Part II: ELECTRIC BOOGALOO! In our last episode, we told the epic tale of how email has stood the test ...

HubSpot Email Marketing Strategy + Best Practices 101

When we talk about email marketing, we have to acknowledge that we've all come a long, long way since ...Unlike dial-up, AOL chatrooms, and AIM profiles packed with lo...

DO YOU NEED AN IN-HOUSE HUBSPOT SUPER ADMIN?

Over the past few months, we’ve explored as much of the expanding, vast HubSpot universe as is humanly possible. We’ve talked about the HubSpot Marketing Hub, the Sale...

HubSpot CMS: What It Is + How To Use It

If you can believe it, we've already dedicated an entire deep-dive episode of HubHeroes to virtually every single HubSpot Hub:Marketing HubSales HubService HubHeck, ev...

HubHeroes Playbooks: What They Are And How To Use Them

Over the past two episodes, we've sunk our teeth into a meaty topic — sales enablement. Specifically, why most sales enablement strategies fail even with the best of i...

HubSpot Sales Enablement Tactics, Tips, And Stratagies

Welcome back to the second part of our two-part sales enablement series on the HubHeroes podcast!  In last week's episode, we rolled up our sleeves and had a challe...

Why Your Sales Enablement Strategy is Failing

We've gotta be honest with ourselves here, folks.As much as many of us like to talk a big game about sales enablement strategy, that's pretty much all it is — talk. Do...

Why Go HubSpot Operations Hub?

When bright orange sprocket rolled out the HubSpot Operations Hub in 2021, they did so while underscoring one of the most common challenges that companies face as they...

What Is The HubSpot Flywheel? Is The Funnel Dead?

One sunny September morning in 2018, thousands of inbounders and HubSpotters were gathered in Boston watching HubSpot cofounder Brian Halligan's keynote, which reveale...

How to Set Big Goals You'll Actually Keep in 2023

Buckle up, folks! This is an intense episode that everyone needs to listen to, but I mean that in the best way possible. You see, the last couple of months of the y...

Topic Clusters and Pillar Page Strategy

In our last episode, we went off during a fiery discussion about what content strategies really are and how marketers, leaders, and sales pros need to rethink their ap...

Why Go HubSpot Marketing Hub?

At first glance, WHO this episode is for seems obvious, right? We’re talking to business owners or marketing leaders who are considering investing in HubSpot Marketing...

Lead Scoring in HubSpot Guide (tips + best practices)

If you’re new to inbound, modern companies traditionally rely on solutions like HubSpot to put lead scoring models into practice. In fact, if you ask me, lead scoring ...

Change, Discomfort, and Growth; An Unexpected Fireside Chat

Ask anyone who knows me, one of my favorite nuggets of wisdom to share is, "Sometimes you don't have the day you want, but you have the day you need." In a way, the sa...

Content Marketing ROI: How to Measure it the Right Way

“How do we measure the ROI of our content marketing?” It seems like a simple question at first but, hoo boy, it’s loaded like a baked potato. On its surface, the an...

Why HubSpot Sales Hub with Kyle Jepson?

Gather 'round the HubHeroes campfire, everybody! It doesn't matter you're already using the HubSpot Sales Hub or you're on the fence about whether or not it's the righ...

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